HealthMark Group Announces Brand Refresh Amid Expansion of Service Lines

Posted by admin on Nov 18, 2020 2:20:35 PM

DALLAS, Nov. 18, 2020 -- HealthMark Group, a leading provider of software-driven health information management services, today announced a refresh of the company brand, logo, and website. The change comes as it approaches one year since the acquisition of OTech Group, a digital patient intake solutions company, establishing its entire line of products and services under a single enterprise.

“Our vision at HealthMark is to be recognized and trusted in the industry as experts in the effective management of patient information,” said Katie Evans, SVP of Client and Employee Engagement at HealthMark Group. “Aside from updating our visual elements, we will continue to refine our enterprise strategy and approach, ensuring that our clients are able to streamline their own operations while remaining both secure and efficient.”

The updated, modernized HealthMark logo reflects the reliability, strength, and growth-oriented mindset of the company. The OTech name will remain as representative of the technology driving the patient intake service line of offerings, while MedRelease will continue powering the release of information process. HealthMark’s steadfast emphasis on software is reflected in their new mission, “To reimagine the business of healthcare by innovating and leveraging secure, compliant, and intuitive technology.”

“Our new brand identity represents our focus on effectively delivering solutions across the entire spectrum of the health information journey,” said Bart Howe, CEO of HealthMark Group. “By structuring our services to align with this goal, we are better able to position ourselves for continued growth in new areas as we scale our business.”

About HealthMark Group

HealthMark Group is a leading provider of software and technology-enabled health information management solutions for healthcare providers across the country. By leveraging technology to reimagine the business of healthcare, HealthMark transforms administrative processes into seamless digital solutions. From patient intake technology supported by OTech, to HealthMark’s proprietary MedRelease platform for Release of Information, the company is pioneering an efficient, compliant, and patient-centric approach to support the entire spectrum of the patient information journey. HealthMark Group was founded in 2006 with corporate headquarters in Dallas, TX and has been named to both the Dallas 100 and the Inc. 5000 for multiple years in a row as one of the fastest growing companies in the region and in the country.

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